Wednesday, April 17, 2013
Amazon to expand to nearly 200 countries!
Amazon has big plans for its incredibly successful.
Appstore on Android, which include expansion to "nearly 200 countries," -- after rolling out in Europe and Japan -- but it's asking for developers to get on board first. So that its store shelves aren't empty when they open up in places like Brazil, Canada and Papua New Guinea, it's securing app submissions and making sure devs opt-in to international distribution. Peter Sleeman, Director of P2 Games, is quoted in the press release claiming his company saw 4-5x sales of a recent app on Kindle Fire compared to Google Play. That feat is echoed by several others quoted, citing Amazon's in-app purchasing system and features like GameCircle. There's no word whether this global rollout will be followed by wider distribution of its other media services and branded hardware, but given the predictable path it's followed so far that seems like a safe bet.
Before developers get too excited, it's important to note that the apps won't be available in those countries just yet. Instead, Amazon is asking that they be submitted to its marketplace in anticipation of the Appstore's launch in those countries "in the coming months."
Amazon has been slowly but surely growing its application marketplace. Originally only available in the U.S., Amazon announced last August that it had expanded the store to five European countries. Now, it's looking to make its way to scores more.
Amazon's Appstore expansion is important for the company as it tries to deliver a marketplace that can more effectively compete against its chief competitor, the Google Play marketplace. Still, Google Play is on many more devices and is already available worldwide.cnet.engadget.
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